Learn how to measure performance for TikTok Shop Ads campaigns.
This course will prepare you to:
- Differentiate the measurement methodologies for GMV Max and custom Shop Ads campaigns.
- Measure the impact and optimize GMV Max campaigns.
- Create reports for GMV Max and custom Shop Ads campaigns.
Disclaimer: Retrowear Collective, Sola Luna Beauty, Kosmic Kazoo, Seed to Platter, and Verdian Motors are fictitious businesses used to illustrate features and concepts in TikTok Academy. Any resemblance to a real business is purely coincidental.